Monday, November 28, 2011

A Muse We Can Use (and drink!)

Sometimes we can see something every single day without ever really looking at it.

I have been guilty if this on more than one occasion, but the one I'm talking about today is one I think some of you may relate to. 

Have you ever stopped to look at the Starbucks logo?


It's a twin tailed siren, aka a mermaid-like creature from Greek mythology!

I never knew (or took the time to look at) this fun fact until several years ago when I was doing a research paper on the history/mythology of mermaids.

Now you might be wondering why a coffee company would choose a mythological creature to represent their brand...

The company wanted the logo to reflect the nautical history of coffee and Seattle’s (the birthplace of Starbuck's!) roots as a seaport city.

Starbucks senior writer Steve M. answered several questions regarding the birth and evolution of the company's logo on their website, but I figure it can't hurt to reiterate his thoughts here with you.

In the search for inspiration to capture appropriate themes of the company's roots, they stumbled upon a 16th century Norse woodcut of a twin-tailed siren in a book and low and behold: the Starbucks Siren was born!

The company has adapted and updated the logo since its origins in the 1970s...




.... but the Siren still remains at the heart of it!

So what does she stand for?

She is meant to be a muse - inspirational and mysterious, exempt from the confinements of being defined. 

She's a storyteller, a promise, and an invitation says Steve M. 

To me, she's an excuse to be fanciful and indulgent. 

She means many things to many people, so now I ask you this...


What does she mean to you?!


Stay Curious!
xoxo


Sunday, November 27, 2011

Could you pass the Salt?


Have you heard of Himalayan Pink Salt?


If you hadn't before, now you have!

There are several benefits of switching to this pure (and pink!) salt. In fact, it has been called Nature's Healthiest Salt - and who doesn't love that?

Unlike common table salt, Himalayan Salt contains 84 minerals and trace elements that are essential to a healthy body and brain!

It is also 100% pure, untainted by bleach, chemical additives and preservatives.

Common table salt promotes acidity in the body, but Himalayan Salt naturally balances your body's pH levels.

Here is a short list of other reasons why you should switch your salt today! (Or at least keep an eye out for it when it's on sale!)

  1. Regulates water content in your body
  2. Promotes brain cell health
  3. Promotes blood sugar health
  4. Reduces signs of aging
  5. Supports respiratory health.
  6. Promotes sinus health.
  7. Prevents muscle cramps.
  8. Promotes bone strength.
  9. Regulates your sleep -- it naturally promotes sleep!
  10. Promoting vascular health.



I'll keep my eyes out for more healthy alternatives like this one, and you do the same!


Stay Curious!
xoxo